Springer's committee spent the most on television advertising in the quarter, with 38.2% of this total ($7,743) going to Wrex in Rockford. Table 1 below shows the distribution of how Springer's committee spent its money in the fourth quarter.
Table 1: Fourth-quarter spending by purpose
Purpose
Amount
Percent of total spending
Television advertising
$20,288
56.9%
Mailing
$5,000
14%
Consulting
$2,000
5.6%
Production media expenses
$1,625
4.6%
Palm cards
$1,375
3.9%
Fund raising (food)
$1,289
3.6%
Printing
$1,159
3.3%
Newspaper advertising
$759
2.1%
Principal payment, springer
$750
2.1%
Billboard expenses
$550
1.5%
Technical support
$525
1.5%
Election day expenses
$200
0.6%
Sponsorships
$154
0.4%
Table 2 below shows the top 23 largest single expenditures during the quarter.
Table 2: Largest expenses of the fourth quarter
Recipient
Date
Amount
Purpose
Wrex
2018-10-23
$6,774
Television advertising
Wifr
2018-10-23
$6,545
Television advertising
Victory Research
2018-10-27
$5,000
Mailing
Wtvo
2018-10-29
$5,000
Television advertising
Vance Printing
2018-10-09
$1,375
Palm cards
Countryside Meats
2018-10-18
$1,289
Fund raising (food)
Vance Printing
2018-10-02
$1,159
Printing
Strawman Productions
2018-10-18
$1,125
Production media expenses
Wifr
2018-11-05
$1,000
Television advertising
Wrex
2018-11-05
$969
Television advertising
Rock Valley Publishing
2018-10-26
$759
Newspaper advertising
Bob Springer
2018-12-14
$750
Principal payment, springer
Thor Advertising
2018-10-19
$550
Billboard expenses
Caroline Pokrzywinski
2018-11-14
$525
Technical support
Strawman Productions
2018-11-01
$500
Production media expenses
Victory Research
2018-10-13
$500
Consulting
Victory Research
2018-10-27
$500
Consulting
Victory Research
2018-11-10
$500
Consulting
Victory Research
2018-12-27
$500
Consulting
Bob Springer
2018-11-05
$200
Election day expenses
Renewal Turning Point
2018-12-14
$54
Sponsorships
Renewal Turning Point
2018-10-02
$50
Sponsorships
Renewal Turning Point
2018-10-22
$50
Sponsorships
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