Dempsey's committee spent the most on mailing in the quarter, with 58.6% of this total ($14,844) going to All Mail USA Inc in Overland. Table 1 below shows the distribution of how Dempsey's committee spent its money in the fourth quarter.
Table 1: Fourth-quarter spending by purpose
Purpose
Amount
Percent of total spending
Mailing
$25,344
36.7%
Campaign work
$14,123
20.4%
Production media expenses
$12,475
18.1%
Newspaper advertising
$5,850
8.5%
Printing
$4,663
6.8%
Television advertising
$1,912
2.8%
Television media
$977
1.4%
Graphic design
$808
1.2%
Postage
$475
0.7%
Digital marketing
$450
0.7%
Design
$375
0.5%
Social media
$374
0.5%
Fund raising (food)
$374
0.5%
Consulting
$350
0.5%
Internet access
$341
0.5%
Food
$199
0.3%
Table 2 below shows the top 25 largest single expenditures during the quarter.
Table 2: Largest expenses of the fourth quarter
Recipient
Date
Amount
Purpose
Media Magic Public Relations
2018-10-05
$10,500
Mailing
Spark Factor
2018-10-15
$7,475
Production media expenses
Laura Schock
2018-11-20
$6,000
Campaign work
All Mail USA Inc
2018-10-15
$5,547
Mailing
All Mail USA Inc
2018-10-18
$4,527
Mailing
All Mail USA Inc
2018-10-26
$3,417
Mailing
YCN Media
2018-10-26
$3,000
Production media expenses
Vance Printing
2018-11-05
$2,400
Printing
Laura Schock
2018-11-02
$2,000
Campaign work
Laura Schock
2018-11-13
$2,000
Campaign work
Laura Schock
2018-10-22
$2,000
Campaign work
Laura Schock
2018-10-01
$2,000
Campaign work
Media Magic Public Relations
2018-10-31
$1,700
Production media expenses
All Mail USA Inc
2018-10-15
$1,352
Mailing
Rockford Register Star
2018-10-09
$1,297
Newspaper advertising
Rockford Register Star
2018-10-23
$1,246
Newspaper advertising
Rockford Register Star
2018-10-29
$1,088
Newspaper advertising
Wrex
2018-11-01
$1,020
Television advertising
Vance Printing
2018-11-06
$1,005
Printing
Wifr
2018-10-29
$892
Television advertising
Bugler Design Inc
2018-11-08
$808
Graphic design
Boone County Shpper
2018-10-22
$806
Newspaper advertising
Rock Valley Publishing
2018-10-19
$797
Newspaper advertising
Wifr
2018-10-24
$722
Television media
Vance Printing
2018-10-22
$600
Printing
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